NEW BIZ PITCH THEATER
When we pitched Jimmy Dean, I went all in. I worked those super crazy long pitch hours and even ate every product I could find in frozen breakfast food aisle.
Besides the corn dogs wrapped in blueberry pancake batter, my favorite part about this pitch was when the agency decided that they’d have a better chance of winning the business if I came along with my guitar and performed a few songs that I wrote for the campaign during the presentation.
With all that big league money at stake, I almost barfed before walking into the room. But all it took was one good pitch meeting half smile and nod from the client during the first song for me to know that we’d be “bringing home the bacon”.
Role: New Biz Pitch & Win, Art Direction, Song Writing & Performance